What's with cat food commercials?

I cannot understand for the life of me why companies create ads for cat food where they put this steaming pile of slimy-looking mush on a nice china plate, showing the cat licking its chops as it's waiting to be fed as if we're supposed to somehow "share" in the mouth-watering experience.

But there are so many ads out there that are so stupid, so clichéd, so BORING, that I can't imagine how they managed to have a meeting and the absolute gall to pitch them. Furthermore, then someone had to actually say "Yeah - this is great - let's buy lots of air time and put this ad on!" Finally, there were likely other "ideas" that didn't make the cut. I shudder to think what some of them must be like.

It would be nice to finally stop rewarding stupidity.

I'm also getting tired of the ads with the underlying "the man is stupid compared to the woman" chiché. It's 1970's feminism gone amok. Can't we just have smart women without them having to be smugly superior? Or how about some balance where we get the "Muffy" going along completely oblivious that there's anyone else occupying the planet, cell phone welded to her cheek, inanely talking with "like" inserted between clauses and replacing the comma and em-dash having to be "saved" by her protective husband (or wife - ACTUALLY, a lesbian couple WOULD work and not be NEARLY as offensive.

I suppose it's not all bad: given the other trend of digging up people from the past for a last "jump the shark" 15 seconds of fame "Remember me?" schitck, I'm surprised that no one has discovered the rock that Mason Reese has been hiding under.

But the world would be a better place if the commercials for Enzyte "take our product and become a bigger dick!", Geico "can you believe that they've pitched a 30-minute sitcom based upon the one-note really boring cave men?", most car ads "buy our car and you too can drive like a completely irresponsible idiot because our car has magic 'stuff' that will protect you from all the other idiots on the road!", Bob's Furniture "come own down and buy crap that no one would ever want!", car dealer ads that show the employees "let's highlight the people who you wouldn't want to buy a car from, so that you'll be enticed to come buy a car from them!", and the like.

15% through 2007

So - 15% of 2007 is over.

While nothing as horrible as December has recurred, not much has happened this year that all that good either.
I feel like I'm treading water.

Started moving boxes for "the move" - whenever that will happen. At the same time it feels as if it'll never get done.
Another cancelled weekend away (presumably) because the communication dropped suddenly - it feels like I'm
the "backup" person for someone else's social calendar - held aside in case something better doesn't come through.
This happened last weekend too. I'm too tired to dwell on that much.

At least the weather has been a little more mild this week.

I'm bowling a little better too.